WHEN THE ECONOMY SHIFTS

Is it your excuse or is it an actual problem that is hindering the growth of your business?

It’s no secret that the economy will shift.

In this week’s training, we will discuss the 2 things you have to be aware of in your business when it does.

 

 

Pivot With The Economy Shift

Businesses that thrive are able to roll with the punches and make the pivots necessary to stay in business.

For example, when COVID-19 hit businesses shut down, but others did not?

The ones that did not, pivoted to stay compliant during that time and made changes to the structure & offers they were offering so that they could remain serving during that time.

Businesses either found ways to move online or how to be compliant with still serving locally.

 

2 Areas of Focus During The Shift

  • Offers To Accommodate Different Buyer Types
  • Mindset

 

Offerings

There is a whole training, here on the Passion Profit CEO blog, devoted to the 7 Different Buyers so you can understand their behaviors & plan accordingly with offers to accommodate them within your business to increase your income.

Image of diverse people to indicate the 7 types of buyers

 

When the economy shifts, you can’t expect to keep everything the exact same & easy for the sake of yourself when everything is changing for your clients & how they invest.

Literally, when the economy shifts, your ideal client avatar shifts because their buying habits shift.

This means there are parts of the backend work in your business that are never complete & need updating repetitively.

If you want more success in your sales all throughout the year and during economy shifts, meet your followers and ideal clients where they are and serve them.

You will get a far better outcome than just being selfish and only trying to serve yourself by creating a pinhole niche that even your ideal clients can no longer fit in.

 

Mindset

Instead of adopting bad beliefs in yourself about what is happening when the economy shifts around you, look for optimism about how you can be an innovator & better leader.

Be sure to go back to your self-mastery work to remain having alignment with your beliefs, thoughts, feelings, & actions once you have done the work to recalculate the milestones that now get you to your goal so that everything works together.

 

Conclusion

Doing a deep dive look at what’s happening, are you allowing economy shifts to be your excuse for not moving forward in your business during a challenging time?

Audit your mindset & your business plan to make necessary shifts to accommodate the shifts that are happening within the economy around you.

 

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