I BELIEVE...
Business isn't just about making money. Here at Passion Profit CEO, it's bigger & deeper than that. We are lifestyle entrepreneurs where The profits are Simply A Reward for
Living Life & Operating Business On Our Terms
DANIELLE'S STORY
Where it All Began...
At 10 years old I started my first business & piddled many times in different areas of business.
Then in 2011... My family actually started our serial entrepreneurial journey for the same reasons as most of you. We wanted to create more income, but we also wanted more of the life we desired.
My husband was working 40 hours per week + overtime as our sole income source & we rarely ever saw him. While he had a good hourly rate, his past choices took from his paychecks & left our family of 6 to live off $1200/month = INSANITY!!!
We had to do something!! Childcare for 3 littles under the age of 5 would cost me my whole paycheck if I returned to work. Then I had to factor in my travel expense, I'd be paying to go back to work. So, no brainer, we had to think smarter than that because it was giving me major depression.
I'm not ashamed to say, we started our journey
FOR THE MONEY
but quickly learned our WHY ran so much deeper than that. We were craving holistic health.
Pivotal Moment #1
I chose lifestyle entrepreneurship without even knowing what it was.
Let me be honest, I didn't want to go back to work & someone else raise my kids.
(Today with how my kids act, sometimes, I wonder if that was the best idea. But of course, it was, I now have mini me's & know where I need more personal development. LOL!!)
Back then, I simply asked myself, "How can I get paid to spend time with my kids?" because truth be told that is what I wanted & it was a very important value to me.
And that created The First Lightbulb & foundation for the start of our FAMILY'S lifestyle entrepreneur journey!
An in-home childcare business which lead to
Problem #1
Income Cap
I couldn't serve as many people as I needed to make the income I desired (or if I'm being honest to even help fill the gap from where we were living worse than paycheck to paycheck.) While I loved what I was doing, we were still struggling.
Maybe this is where you are, as it's a major problem for service providers. It can be challenging making sure the offer you have actually mathmatically has the potential to support the income you need, let alone, your desires for the extra's.
In my case, state law said that I could only keep 3 kids that were not my own without having to jump through a bunch of hoops to become a licensed in-home daycare.
So what now?
I pivoted & Changed course!
Your time is the
MOST VALUABLE
resource that you have.
Naturally thinking smarter (some have argued it being a wise choice),
I changed course from in-home childcare to sacrificing one whole paycheck of my husband's
& the food for our table that week to start an online health coaching business so I could focus on my own health + making more money.
Perhaps it was a selfish move (according to some) but it changed the trajectory of our lives!
Had I not made that decision, we would still be living worse than paycheck to paycheck & never made it here.
I'd still be struggling with depression due to financial crisis & living with an autoimmune disease that was a result of it.
Golly gee, I'm glad I chose a new path.
Yet, like anyone who starts a business & doesn't know what they don't know...
I struggled with marketing & sales. Who would have guessed?
Uh-oh!!! Yep, I used to force myself to send mile-long DM messages about my business before
anyone even was interested in hearing about it...YUCK!!! But it is what my upline told me to do.
You don't know what you don't know & I was being coachable.
(I did it because someone somewhere evidently got a client or two from it & told others to do it, too. Typical skills coaching--BLUCK.)
And I tried to be everywhere & fly by the seat of my pants doing all the things just like my upline who was seeing massive success!
BUT it wasn't working for me!!
My energy was constantly drained & I just felt like I'd never be good enough to do the required work to be successful!!
Which led to...
Pivotal Moment #2
Reduce the friction
I couldn't do it!
I'd rather live frugally than to constantly put my body under that kind of stress daily.
People say you have to choose your kind of hard & it's true. It's hard living with the stress of the frugal life but it is equally hard to force yourself physically to master actions that will never fit who you are meant to be.
I couldn't live with myself sending another spammy message
& trying to wake up feeling like a good person knowing I, too,
would just ignore myself & give me crickets had I sent that message to myself.
Let alone knowing that doing all the things was not sustainable for me
having so many children & needing the majority of my daily focus to be on them.
I had to find a different way...
MY WAY & fast!!
As I dug deeper into discovering my true self in personal development,
I learned my human design & that is when I discovered that there are actually different marketing & sales strategies that we can use based on our personality & skillset. And with my investigator hat on, I really took at what the top leaders in the industry were doing & it wasn't what everyone else was doing.
Problem #2
Marketing & Sales Alignment
We are all different.
From the color of our hair to our passions, personality, & skillsets.
How can we expect that there is a 1 size fits all approach to life or business success?
Sorry to burst bubbles here if you are searching for it but there is NOT!
We all have our own way!
There's only the path that best aligns with who you are & the goals you desire.
Therefore, your roadmap to your success is not going to be the same as anyone else's who has traveled the path. It has to be a custom-tailored & personal map of milestone destinations you have to achieve to get to your desired success.
So what did I do?
I pivoted & Changed course Again!
The acknowledgement & understanding of your own
AUTHENTIC SUPERPOWERS
is a business game-changer.
Once I learned my Sales Superpower
Business & Inspiration Was booming
Just two small town kids...
One, a college flunkee, & the other, someone thought wouldn't amount to anything.
5 Figure Months As A Health Coach
Once I figured out my sales superpower & started positioning myself differently with marketing, I ranked 8x in 2 months gaining 50 customers & had 15 new MLM team members + sold out my 1:1 coaching.
My Success Inspired My Husband
We started his construction business.
(Pictured is the day we legalized it.)
And I went to UCI -Universal Coach Institute to uplevel my skills with solution-focused life & business coaching.
Then We Dove Deeper Into Lifestyle Monetization & Passion Profits
We love Labrador Retrievers & decided to share the puppy love. We typically have 1 litter per year & keep a waiting list of people who want to adopt.
From $14K/YR To
Multi 6-Figures
Everyone kept watching & started asking, " HOW?"
we were achieving so much success plus had so much time together & freedom. So, I listened to the call within to pivot yet again adding in business consulting & marketing services to help others with HOW to having success in their business not just in their life.
Discovering The Main Mission
As the journey continued, God kept guiding me & revealed H.O.P.E. making me realize more people in this world than ever before are craving to take the 7-year journey that our family had to not only have the traditional form of hope but to truly live out The HOPE Movement to create a holistically healthy balanced life of fulfillment.
BE MORE- live with fulfillment & purpose discovering your own gifts & value assessing & prioritizing current needs,
DO MORE- balancing time to live holistically healthy lifestyle,
HAVE MORE- creating abundant income by pursuing passion,
& GIVE MORE- in so many ways that allow us all to spread even more HOPE, love, & support in the world!
Pivotal Moment #3
Go Where Your heart leads
You may feel under-qualified but have no fear you are meant to be here & do the work you are called to. Only you can serve the people who are meant to be your clients & they don't get the support they need in this life if you don't fulfill your calling & serve them.
I spent so much time on the alter asking "WHY ME" & the moment I surrendered, it was
FREEING!
I have never felt so fulfilled & energized as I do when working with my people.
As my husband & I have grown in our journey, we have overcome many difficult times.
In my husband's business, we experienced that next level version
of problem #1 (Time Cap) that led to
Problem #3
Your Sanity
No one told us of the possibility that our businesses would take over our minds & our lives. We dealt with constantly sacrificing the things we valued most for a lifestyle of business growth hustle that never shut off while trying to achieve the financial goals, that might I mention, felt so out of reach.
Maybe you are starting to experience this by offering 1:1 services & are getting some conversions, but business has taken over & you no longer have a life due to working on & in your business ALL THE TIME.
I'm here to tell you that you can get your time back & this comes with good SYSTEMS!
You didn't start your business to create another 9-5+ for yourself, you started it to have
MORE FREEDOM
In order to have more freedom
You have to intentionally structure the business
It has to have a strong foundation that supports your personality, your marketing & sales skillsets currently so you can show up with confidence, + operations & client work that fit perfect for your time availability & supports you financially to allow for the lifestyle you desire to live ya know that one where you live the simple life balancing your time to have holistic health & abundance. There is a lot that goes into a well-planned business that thrives.
The typical cookie cutter business
plan will not work for you!
Which leads us to...
Problem #4
A personalized Roadmap With The Support needed to thrive
Save your sanity.
Don't waste time just getting by.
Just like in your life if you want to thrive not survive, you have to carve your own path & put efficient systems in place to handle the workload.
We spent years investing over $100K+ to make our first $100K!
You definitely can't get your time back once it is gone.
I don't want that to be you because that was a whole new level of INSANITY, too.
I hate to even say it, but it needs to be said & it needs to be talked about...
On our journey, many of our investment attempts for business growth showed us not an ROI in our business but what we didn't want to be as good humans. It's frustrating!! There are so-called businesspeople out there who just want your money & won't provide any value & definitely don't deliver what they are marketing. Then when challenged & put in the spotlight, will say, "It's just business, it's not personal."
I beg to differ!
Business is personal!
Our businesses impact the lives we live on a daily basis.
So yeah, business is freakin personal.
You don't just take someone's hard earned money & not give them what you promised.
No worries for you though, because you are "MY PEOPLE" & there's never a chance you will ever do this to one of your clients. You personally, just have to be savvy in your investing which again, YOU ARE!! And PS. You can rest assured that will never be the case investing here at Passion Profit CEO.
Which is why you are here because you know you want to actually see & have confirmation that you will get an ROI in your business from your next investment & you so desperately want to have it all having more balance & a healthier life.
Your goals & the results you desire to achieve
MATTER!
Invest wisely in your support.
This truly got under my skin as we were trying so eagerly
to become more than we were personally & professionally to create a better life for our family. There for a period, it truly felt as though no one actually cared about our success.
Here is what I found...
Be mindful & take note:
There are 2 types of Business Coaches
1. They teach the skill of strategy that worked for them.
(Their personality, their skillset, their life goals, their time availability. That cookie cutter strategy that may or may not work for you.)
OR
2. They coach using question coaching to draw out &
reveal the information (success) you have within you already.
Before investing in a coach, always ask questions about their process. You can qualify them just as much as they qualify what kind of client you will be before working together. Make sure you are getting the type of coach you actually need to succeed & this can only be possible if you do the work to know what you need before you hire.
Here At
We do things different!!
THE DIFFERENCE
More than anything I want to see you succeed & actually achieve results!
Unlike ordinary business coaches who teach strategies that worked for them, I am a life + business strategist who uses personalized coaching techniques --a mixture of both types of coaching specifically starting with question coaching to draw out of you your goals, learn about your personality, etc to custom build your unique roadmap so that you can achieve the life & business success you desire rapidly.
In doing so, you streamline success achieving your goals rapidly without forcing yourself to show up in ways that don't excite you.
When working with me, I assist you in creating your personalized clear, & concise roadmap to build your life + business with a strong, sustainable foundation that supports you specifically & the desires you have using question coaching & my experience of knowing what strategies will work best for you partnered with the strategies that you feel are the best for you (You are your own CEO-I'm not your Momma & you are no longer a child anymore--It's time to trust your decision making & own the hell out of the consequences it brings--Yeah! I do tend to give a little tough love here & there).
Additionally, I actually cut the fluff so you can succeed rapidly by using skills coaching to uplevel your skills with only the trainings of what you need specifically for your personalized journey. Because it's just dumb & leads to shiny object syndrome when you have too much to focus on that doesn't even benefit you.
From there, you can choose to DIY implementing your implementable actions roadmap checklist for growing in your life + business on your own or we can partner long-term and I'll provide services to help you bring it all to fruition, TOGETHER as a team with me helping you implement the work or hold you accountable!
More than anything, I wholeheartedly just want to see you succeed!! Just because those before us & who raised us chose to simply survive it doesn't mean that has to be our lifestyle & habits.
For me, it's not about the income. The income is just the reward of following my passion of caring & being a good supportive human.
Ever heard the quote,
"You can have everything you want in life if you can just help enough other PEOPLE get what they want." - Zig Ziglar
Let it be the start to the foundation of your life + business! It'll change your life.
Though as any good human & business owner should, have boundaries so you are not just serving freely as a non-profit (unless that is what you are called to) or allowing business to take up all your time thus ending the cycle of balance.
As a True Passion Profit CEO
Our WHY Is Different
WE LOVE THE IMPACT OF LIFE/WORK BALANCE LIVING A HOLISTICALLY HEALTHY LIFESTYLE
As a lifestyle entrepreneur:
It's different from the typical business model:
Don't create another job for yourself that leaves you overworked and burnout with income caps like the 9-5.
Passion Profit CEO business model:
EXPEDIATE YOUR SUCCESS
Eliminate the income cap, reduce the friction,
& keep your sanity by getting personalized support
So you can have both...
A business that creates a big impact & income but allows you to live the flexible, free lifestyle you desire.
When you work personally with me, We Will:
Let's Get Started!!
Take The Next Step Toward...
Your Unique Success!
Schedule A Complimentary Consult
Schedule your Results Coaching Call & let's create your Success Roadmap together.
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